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Marketing for Diesel Mechanics

Fill your workshop with high-value diesel jobs from tradies, fleets & owners.

Diesel work is lucrative—but only if your workshop is attracting the right types of jobs. From turbo replacements to EGR cleaning and DPF issues, diesel vehicle owners often search with high urgency. Whether you’re focused on 4WDs, light commercials, or fleet servicing, your online presence needs to reflect your diesel expertise.

Trusted by workshops Australia-wide

We help you get found online

Google Ads

We will run your Google Ads account, allowing you to appear on Google when people are searching for the services you offer.

Landing Pages

High converting landing pages which we will use to drive traffic to, alongside your main website.

Google Business Profile

We will optimise your Google Business Profile so that you capture people searching for your services on Google Maps.

Facebook Ads

We will run your Facebook Ads, ensuring the local area is aware of your business.

Dashboard

An interactive dashboard which you can view your performance on.

Enquiry Tracking

100% Transparent Tracking where you can view your enquiries and review ROI

Quiet bays? Here’s why it might be time to rethink your approach.

When your bays are sitting empty, it hits more than just the bottom line — it can sap momentum. These days, tradies and tourers are Googling before booking. If you’re relying on the odd referral or walk-in, you’re likely missing customers actively searching for “diesel mechanic” and “diesel 4WD service” online. We help diesel mechanics get found by the right people — with down-to-earth marketing that brings in serious work without the fluff.

Questions we get asked about Marketing for Diesel Specialists

What diesel services should I advertise first?

Focus on high-demand, high-margin jobs like turbo replacement, injector repairs, DPF cleaning, and EGR servicing — they’re urgent and often searched locally.

Yes. We run tailored campaigns and create landing pages for each audience to improve relevance and conversion rates.

With targeted SEO and PPC using terms like “injector repair [suburb]” or “turbo mechanic near me.” Local optimisation is key.

Absolutely. We create content that explains symptoms, fixes, and builds trust with diesel vehicle owners.

Yes, especially for popular models like Hilux, Ranger, or Sprinter vans — with keyword targeting by model and use case.

We automate reminders for servicing intervals, post-job follow-ups, and promotions — helping you build long-term loyalty.

Yes — we can retarget past clients and build email flows to win back lapsed fleet accounts or follow up on quotes.

Initial traction usually appears within 1–3 months, with strong results by month 4–6 if we target niche diesel queries.

Definitely. Diesel tuning and dyno remapping can be promoted to 4WD and tradie owners looking for better performance.

High-ticket items like injectors, turbochargers, and full diagnostics — especially when paired with upsells or repeat work.